Thursday, 5 November 2015

Magazine and poster audience research survey

From the photos I have taken, I have chosen the 3 I think are best for each ancillary task and as it is down to the audience whether or not my 3 products are popular, I have created a survey to get my target audiences opinions on which dominant image they think is the most effective and why, and which ones I should use for my magazine cover and poster:

I chose these photos for the magazine cover as from previous research, I found out that it tends to be action shots or shots taken from the film on the front cover to intrigue the audience. This is because most people will have seen the film poster before the magazine cover, therefore will have already seen the characters and the magazine will introduce the them to role of the characters. I decided to use shots of characters which weren't taken from the film for the poster as posters tend to introduce the characters to the audience and that is what I wanted to achieve, as well as build suspense, especially with the masked characters. I also found out from previous research that posters usually use close up shots and shots with 'a gaze' to attract and involve the audience so I considered this when deciding on the photos as this will appeal to my target audience.

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